Welcome to episode 235 of the AI in Action podcast, the show where we break down the hype and explore the impact that Data Science, Machine Learning and Artificial Intelligence are making on our everyday lives.

Powered by Alldus International, our goal is to share with you the insights of technologists and data science enthusiasts to showcase the excellent work that is being done within AI in the United States and Europe.

Today’s guest is Eran Udassin, VP of Product and Operations at Simplaex’s Rivr in Berlin. Rivr is an AI-powered, traffic shaping library built for the Supply Side of the programmatic advertising ecosystem. Through intelligent filtering, Rivr improves monetization, increases scalability and strengthens demand-supply relationships for their partners. Rivr is on a mission to support supply-side companies in developing their competitive advantage by maximizing financial health and operational efficiency.

In the episode, Eran will discuss:

How they are applying AI and Machine Learning at Rivr

Challenges they have to overcome to achieve success

Selling AI products to customers

Top 3 industries he feels will be impacted by advancements in AI

The impact of AI in the AdTech industry

To find out more about Eran and his work at Simplaex’s Rivr, check out the website www.rivr.ai. You can also follow them on Linkedin or connect with Eran on Linkedin.

What did you think of Eran’s podcast? Where do you see the future of AI and Data Science heading in the advertising industry in the next few years? We would love to hear your thoughts on this episode, so please leave a comment below.

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